Surge in Educational Apps Good News for the iPad App Developer
For the enterprising iPad app developer, new developments in the world of tech are looking quite promising. The sale of iOS deveices are on the rise, the App Store is bursting with new additions every day, and technology is quickly transforming vital aspects of everyday life. The services of a skilled iPad app developer are in greater demand toaday than a year ago for many reasons.
Sales of iPads Surge in School Systems: Good News for the iPad App Developer
In an ironic twist that has to hit Microsoft where it hurts, Madison Wisconsin’s director of technical services for the Madison local school district, Bill Smojver, is spending money acquired from a Microsoft lawsuit on 1400 iPads. The state received almost $80 million in a settlement that claims Microsoft forced software consumers into paying more for its software. Like other school dsitricts, Smojver cited the lower educational price ($470 for each iPad purchased by the school), added portability, wireless sharing and connectivity, and access to digital textbooks as selling points for the decsion. Reportedly, fifty other Wisconsin school districts are following suit by using a portion of the funds to purchase additional iPads for the schools’ respective technology departments.
Helping the iPad App Developer Meet the Needs of the Buyer
With more and more students using iPads for educational purposes, the demand is growing for quality iPad applications that integrate with key curriculum concepts and utilize features that students find intersting and desireable. When it comes to integrating technology with leaning, students demand apps that are fun and intuitive, just like the popular iPad gaming apps they’ve come to love. When designing an educational iPad app, students want certain features like:
- Intuitive interfaces
- Features designed to appeal to different learning styles
- Accessibility features for disabled students like read-to-me and voice commands
- Graphics to assist in the learning process
- Supplemental material for digging deeper into concepts of interest
- Sharing features to allow easy email and social media integration
- Options to open links in a Web browser of choice
Crafting the top educational iPad apps that shoot to the top of the best-sellers lists requires knowing what your target audience needs and wants, and providing a just-right blend of the two that creates a pleasing user expereince. For the iPad app developer, the challenge lies in creating an app that outshines the competition and meets the requirements provided by the client and the target audience.
Challenges for the iPad App Developer
Knowing the target audience inside and out is one of the best ways to effectively design, code, and market a best-selling iPad app. Without sufficent market research and promotional efforts, even the most well-crafted app may wither and fail amongst the thousands of apps available in the App Store everyday.
What tips do you have for the iPad app developer looking to break into the educational app market?