Facebook Reveals First Round of Messenger Partner Apps
Social media powerhouse, Facebook, recently announced its first round of partner apps that will integrate with Facebook Messenger. Here’s the scoop…
Why welcome third party apps to participate? It’s actually a win-win for both Facebook and its partner apps. It works for Facebook in that partner apps bring something to Messenger in terms of entertainment and fun. Their intent is to lure more users to Messenger while further engaging current users. For partner app developers, they have an opportunity to stand out amongst a sea of competing apps with increased visibility from an affiliation with Facebook.
Where are the new partner apps located in Messenger? The new “discover” tab in Messenger is home to the third party apps. Here you will notice that some apps were developed specifically to work with the new platform while others have standalone counterparts that work separately from Messenger.
Here’s a closer look at a few of the newest apps developed in partnerships with Messenger:
Ditty for Messenger: Here’s a super fun one developed for both iOS and Android. Ditty for Messenger allows users to send brief messages (70 characters or less) to friends set to the sounds of popular songs. Users can choose from 10 free songs. Or if you make an in-app purchase, you can unlock additional songs.
PingTank for Messenger: This photo-based app allows users to share photos with animations (such as 3D GIFs and emojis) on top of the photo. Animations will be based on four moods – “happy, not so happy, love, wacky or cool” with each mood category offering many animations to choose from. This is a free app and currently offered only on IOS.
Bitmoji for Messenger: Remember when “BitStrips” was all the craze on Facebook? Well, now you can install the Bitmoji app for Facebook messenger on your iOS and Android devices. Personalized emoji characters can be created based on your face by designing an avatar and then adding the face to the app’s library of emoji scenes and moods.
What do you think about the new Messenger third party apps? Share your thoughts!